Ultimate Outdoor Room 2017 2017-09-12T10:47:33+00:00

Ultimate Outdoor Room 2017 Banner

What Is It?

Backyard America’s Ultimate Outdoor Room is a unique opportunity to showcase your outdoor living products in a real world setting. The project will be built in late Summer 2017 and will be broadcast to over 100,000 trade professionals including architects, landscape architects, builders, contractors, designers, landscapers & pool professionals. The project will be hosted by an outdoor industry expert in a series of streaming videos available through numerous viewing channels beginning Fall 2017.

The Ultimate Outdoor Room project is being constructed on a newly built modern home in the wooded urban landscape of Richmond, Virginia near the shores of the James River. The focus of this year’s project is blurring the line between indoor and outdoor spaces. The project will feature innovative products that allow for easy outdoor living that connects the home and its residents with the beautiful natural setting that surrounds it.

Designed by Scott Gordon, Partner, Yellow Room Inc., this modern outdoor living area promises to be a comfortable space inspired by modern design that melds minimalistic architecture and natural family living in a way that fosters intimate family interaction, as well as larger gatherings for entertaining. A relaxing retreat that invites you out and nature in.

How do you benefit?

Backyard America is using it’s online channel to help you promote your products like no other media outlet.  The project will be documented in a comprehensive video series with supporting marketing via print, Internet, social and email outlets.

Unlike traditional single exposure media (print, email and television) the Ultimate Outdoor Room project will be available online for millions of viewers. Using industry leading search engine optimization techniques and multiple distribution methods, this project is a great opportunity to build your long-tail marketing strategy.

Why are we doing this?

We’re doing this because we’re tired of the status quo!

Traditional media outlets are locked into a business model that is good for them, but not so good for you. Backyard America wants to break those rules and get you the greatest exposure while also providing the outdoor living industry with the best information possible on products and services. Our primary objective is not to sell you advertising, but to share products, projects, ideas and information building the industry as a whole. By working with Backyard America your industry exposure will be exponentially increased without your budget being shattered.

How do you Participate?

We have two levels of sponsorship, each offering advantages that will benefit you as a sponsor.
To join us as a sponsor contact Greg Smith @ 540.726.5392 or greg@backyardamerica.com

Presenting Sponsors –Product Donation and $1,500 production cost contribution

Signature Sponsors – Product Donation and $3,500 production cost contribution

What do I get?

Presenting Sponsors will receive:

  • High resolution product photos from the build and completed project
  • Video of your product being installed and featured, including on-site interview with company representative
  • Your product/company included in the four part video series
  • Exclusive product/company feature in a project update email
  • Product/company feature on the Ultimate Outdoor Room project website
  • Sponsor profile with link to your company website on the Ultimate Outdoor Room project website
  • Professional product installation and staging

Signature Sponsors will receive:

  • Exclusive video about your product with your on-site representative
  • Twelve month backyardamerica.com sponsorship ad
  • High resolution product photos from the build and completed project
  • Video of your product being installed and featured, including on-site interview with company representative
  • Your product/company included in the four part video series
  • Exclusive product/company feature in a project update email
  • Product/company feature on the Ultimate Outdoor Room project website
  • Sponsor profile with link to your company website on the Ultimate Outdoor Room project website
  • Professional product installation and staging

Who will see it?

Videos will be directly marketed to over 100,000 industry professionals that specify or purchase products like yours. These professionals include architects, landscape architects, builders, contractors, designers, landscapers & pool professionals. Our industry partners will also be promoting the project to their members for even greater reach.

Each episode will be featured on backyardamerica.com with a complete video transcript and industry leading search engine optimization, including links to project sponsor websites.

Episodes will also be hosted on YouTube and will be keyword optimized to reach an even greater audience.
(YouTube is the #2 search engine, behind Google)

Available Outdoor Room Sponsorships

Opportunity Sponsor Opportunity Sponsor
Outdoor Kitchen NatureKast Railings Trex
Planters Campania Intl. Screen Room Sunesta
Decking Trex Sound Available
Fire EcoSmart Fire Under Deck Drainage Rain Escape
IR Heating eRAD USA Outdoor Furniture Polywood
Appliances DCS Fisher & Paykel Shade Structure Structureworks
Outdoor Shower Outdoor Shower Co. Deck & Landscape Lighting Trex

 

To join us as a sponsor contact Greg Smith @ 540.726.5392 or greg@backyardamerica.com